Apple hotspot

1. Apple has launched new features on the App Store product page

On December 8, Apple started to developers that from now on, developers can use the two new features of [Product Page Optimization] and [Custom Product Page] to help build more efficient App Store product pages.



Updates to these two functions, one is designed to help developers accurately attract specific user groups, and the other is to help developers test different metadata, understand user preferences, and optimize product details pages, which can not only help the app be more efficient Getting traffic can also help apps increase download conversions. Check out the detailed stamp text: Apple launches [Customized Product Page] and [Metadata A/B Test], and the functions that have been waiting for half a year are finally here!


2. Apple will sue Russian regulators for being required to allow developers to use third-party payments

According to news on December 6, due to the Russian Federal Antimonopoly Service asking Apple to stop the payment policy of the App Store, Apple will sue the Monopoly Bureau. Apple is seeking judicial review of warnings from regulators. The Russian Federal Antimonopoly Service issued a warning in August, requiring Apple to allow app developers to suggest other payment methods to users instead of using Apple's in-app purchase system. In October, the Anti-Monopoly Bureau filed an anti-monopoly lawsuit against Apple's violations.


3. Apple wins a court stay order at the last minute, no need to adjust App Store payment methods

According to news on December 9, Apple won a suspension order from the court on December 8. During the appeal of the antitrust lawsuit filed by Epic Games, it did not have to make major adjustments to its lucrative App Store.


In September of this year, as part of the Epic antitrust lawsuit ruling, a US district judge ordered Apple to adjust its App Store rules to allow developers to add link buttons to direct users to an external payment system instead of using Apple's own in-app payment, which is expected to circumvent Rake.


The appeal court held that the district court’s decision showed that Epic Games could not prove that Apple violated any antitrust laws, but the same behavior did violate the California Unfair Competition Act.


4. Apple quietly relaxes privacy restrictions: Facebook is still sharing iPhone user data

On December 9th, according to third-party sources, Apple has allowed app developers to collect data from its 1 billion iPhone users for targeted advertising. Although Apple has not publicly acknowledged this change, it allows companies to interpret its controversial privacy policies more loosely.


At the end of April this year, Apple released the iOS 14.5 system, officially launched a new applicant tracking transparency function, allowing users to refuse to be tracked on other applications and services. However, more than 7 months later, companies including Snap and Facebook are allowed to continue to share "user-level signals" from the iPhone, as long as these data are anonymous and aggregated and not associated with specific user profiles.


Facebook and Snap pointed out that Apple has told developers that they "may not be able to obtain data from the device for the identifier." This means that they can observe "signals" from the iPhone at the group level, so that ads can still be customized for specific behaviors, but not associated with IDs.


5. Analysts predict that Apple will also update the iPhone SE in 2023 with a larger screen

According to reports, analyst Ming-Chi Kuo predicts in a new report that Apple will also update the iPhone SE in 2023 and will launch a larger-screen version. Guo Mingchi did not give the screen size of the iPhone SE in 2023. However, some analysts predict that the iPhone SE that Apple will launch in 2023 will still use an LCD screen with a size between 5.7 and 6.1 inches.


6. Apple's supply chain crisis continues to ferment, and the supply of new products in the market has plummeted by 50%

Affected by policies such as chip shortages and "power curtailment", iPhone and iPad related assembly plants temporarily suspended work in October this year, and the supply of mobile phones such as iPhone 13 has also been reduced by nearly half compared with previous years, resulting in delays in delivery time. The supply chain crisis transmits the industry chain, and many companies are affected by this, and some companies are even in a “rush”.


Android hotspot

1. OPPO officially released the OPPO Reno7 Pro League of Legends mobile game limited edition

OPPO officially released the OPPO Reno7 Pro League of Legends mobile game limited edition, the price remains the same as the regular version, at 3999 yuan. The Reno7 Pro League of Legends mobile game limited edition has passed the test and certification of the League of Legends mobile game event machine and has become the recommended machine for the 2021 League of Legends mobile game professional qualification tournament.


2. Xiaomi's new battery will be mass-produced in the second half of next year

According to Xiaomi's mobile phone Weibo, Xiaomi's new battery will be mass-produced in the second half of next year. According to reports, this technology realizes the application of power battery-level high-silicon lithium supplement technology to mobile phones, with a three-fold increase in silicon content. Combined with a fully upgraded packaging technology, the battery capacity can be increased by 10% under the same volume and the battery life can be increased by 100 minutes.


3. The mobile payment patent under the Xiaomi VR environment is authorized

According to the Tianyancha App, on December 7, Beijing Xiaomi Mobile Software Co., Ltd.'s patent for "Mobile Payment Method and Device in Virtual Reality Environment" was authorized. The summary shows that through the information interaction between the virtual reality device and the mobile terminal, the present disclosure can enable users to purchase goods or make in-app payments in a virtual reality environment without taking the mobile terminal out of the virtual reality device, which is convenient and fast. Complete payment. It can also be applied to all other devices that can interact with mobile terminals.


4. OPPO foldable-screen phone Find N and self-developed chip are about to be released 

Recently, OPPO officials announced the foldable-screen phone Find N and self-developed chip plan. It is reported that Find N and the self-developed chip will be held on December 14-15 The OPPO Future Technology Conference 2021 (OPPO INNO DAY 2021) was released.


App Industry hotspots

1. Station B announced the launch of 8K ultra-high-definition video quality

On December 6, station B announced the launch of 8K ultra-high-definition video quality, and at the same time provided UP owners with a 4K super-resolution function with improved image quality. According to the official introduction, Station B is a domestic platform that supports UP masters to upload 8K videos.


2. Tencent publishes patents for identifying rumors articles

According to the Tianyan Check App, on December 7, Tencent Technology announced the patent for "Recognition Method and Device for Rumor Articles".


The patent abstract shows that the method of this patent is to determine the content category of the article to be identified, when it is the target category, match the article with the text content in the article rumor database, if the matching is successful, it is determined to be a rumor article; if When it is a non-target category, obtain the content vector of the article and input it into the rumor recognition model. When the obtained probability value exceeds the preset threshold, it is determined that it belongs to the rumor article.


3. The Ministry of Industry and Information Technology removes 106 apps that infringe on user rights

The Ministry of Industry and Information Technology reported on December 9 that on November 3, it inspected illegal behaviors such as collecting user personal information, deceiving and misleading users to download, and rectifying failures in accordance with requirements. App for public notification. Up to now, there are still 5 apps that have not been rectified in accordance with the requirements of the Ministry of Industry and Information Technology; the communications administrations have actively carried out APP technical testing. Up to now, there are still 101 apps that have not yet been rectified. In accordance with relevant legal requirements, the Ministry of Industry and Information Technology immediately organized the removal of the 106 apps mentioned above.


4. Meta officially opens the virtual world to the public

Meta (formerly known as Facebook) announced that the company's VR world "Horizon Worlds" is officially open to people over the age of 18 in the United States and Canada. In Horizon Worlds, users of Oculus virtual reality headsets can create an avatar without legs and wander around in the virtual world. Interact with avatars of other users and play games together.


5. The terminal game of PlayerUnknown's Battlegrounds will be converted to a free game from January 12, 2022

PlayerUnknown's Battlegrounds (PUBG), commonly known as "Chicken Eating", is a tactical competitive game, currently priced at 98 yuan on the Steam platform. It was officially announced today that the terminal game of PlayerUnknown's Battlegrounds will be converted to a free game from January 12, 2022.


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